Search Engine Optimization (SEO)
Everyone wants to have their keywords show-up on page one Google SERP’s (Search Engine Result pages). We do too! However, the truth is that SEO takes work and constant updating on all your web properties. We will continually add new, keyworded content to your website, create backlink opportunities and write engaging articles. Additionally, your site will have tremendous structure in its title, description, and alternate images tags. SEO is a never-ending process that rewards companies who keep moving forward and don’t take a good Google ranking for granted. If you feel your business has been lost, we will help you get found (and then some)!
Technical SEO in Fort Lauderdale
From conducting deep-dive audits to safeguarding your website, finding, and fixing site issues and making sure your site is mobile friendly, our Fort Lauderdale search team sets the technical foundation needed for long-term SEO success. Technical SEO has lots of moving parts. There are hundreds of on-page factors that go into the ranking of your website, it’s difficult to keep up with them all. Our search team focuses on optimizing these factors, increasing site speed, eliminating broken pages, establishing a robust internal linking structure, and ensuring content on your site isn’t duplicated. We also produce and update your XML sitemap, secure your website, ensure title and meta tags are optimized for search, ensure your site is SEO mobile friendly, and keep up with all of the best practice guidelines set by Google and other search engines.
SEO Content for Keyword Ranking
Our Fort Lauderdale SEO experts focus on identity development, search intent focused content creation, and continuous performance tracking and optimization with Google Analytics. Last Call Marketing develops comprehensive, flexible keyword schemes based on your business goals and target audiences. We provide thorough data-driven topic and keyword research to ensure you’re producing the correct content, focusing on content ideation and development to produce content that attracts and engages.
Off-Page SEO (Backlinks)
The lack of an off-page SEO strategy means your search rankings are not achieving their full capacity and you’re leaving lots of leads to the competition. While off-page SEO is necessary to improve your visibility and rankings, it also demands skill and time. Search engines see backlinks as votes of confidence. Typically, the more votes your web pages have, the more probable they are to rank for relevant searches. Our SEO team covers all aspects of off-page SEO including conducting SEO audits, continuously monitoring, and strengthening your backlink profile, optimizing your local SEO efforts, and building branded mentions on relevant and authoritative sites.
Local Search (Google 3 Pack)
If potential customers can’t find your company online, you’ve already lost the inbound marketing battle. Search engine optimization (SEO) is a vital component of any digital marketing strategy that makes sure your website is creating attraction through search. We capture these local searches by developing and implementing a comprehensive, goal-focused local SEO strategy. Local SEO services leverage on-site and off-page SEO tactics to boost your website's rankings in related local searches conducted on Google. We drive our results through extensive local SEO audits, local longtail keyword creation and execution, managed local listings, Google My Business, and ongoing local SEO upkeep and consulting. We don’t just focus on the individual pieces of local SEO, we tie them all together into one thorough strategy.
Advantages of SEO to a Business
- Leads to Better User Experience
- Results to Higher Conversion Rate
- Puts a Business on the (digital) Map
- Helps Establish a New Brand
- Is a Marketing Strategy Alone
- Expands Your Followers on Social Media
- Keeps Your Business Ahead of the Competition